http://blog.classyfeeds.com/2006/09/26/paid-content-vs-google-ads/ A Matt Terenzio Wordpress weblog Thu, 20 Nov 2008 00:12:08 +0000 http://wordpress.org/?v=2.0.3 http://blog.classyfeeds.com/2006/09/26/paid-content-vs-google-ads/#comment-1338 Wed, 04 Oct 2006 22:16:00 +0000 http://blog.classyfeeds.com/2006/09/26/paid-content-vs-google-ads/#comment-1338 [...] In a post reacting to Steve Outing's Stop The Presses article about online editors flying the ship (previous post), Matt Terenzio quotes The Great One, applying Gretzky's finesse approach to playing forward to the idea that newspaper companies need to look farther ahead than the next Zamboni session. Terenzio writes: " I strongly believe that if every article newspapers ever published online was still available at it’s original location, their monthly traffic would be double what it is today. Maybe more. … In addition, there is the unmeasurable other 99.99% of the visitors to those pages that won’t click a google ad, but appreciate our content being available."  [...] […] In a post reacting to Steve Outing's Stop The Presses article about online editors flying the ship (previous post), Matt Terenzio quotes The Great One, applying Gretzky's finesse approach to playing forward to the idea that newspaper companies need to look farther ahead than the next Zamboni session. Terenzio writes: " I strongly believe that if every article newspapers ever published online was still available at it’s original location, their monthly traffic would be double what it is today. Maybe more. … In addition, there is the unmeasurable other 99.99% of the visitors to those pages that won’t click a google ad, but appreciate our content being available."  […]

]]>