Certified Public Advertising
Posted by matt on 07 Sep 2006 | Tagged as: advertising, attention, CPA, marketing, readwriteweb
It’s amazing how much we talk about using Attention data and other sophisticated practices to bring us more relevant information and marketing.
Meanwhile all the text ads on a particular page about Cost-Per-Action (CPA) advertising are about Certified Public Accountants.
We have a ways to go, I’d say.